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Fake news makes money from ad fraud
Marketing

Are Your PPC Ads Funding Fake News or Hate Speech?

Oli Lynch | June 30 | 6 min read

How can you understand search intent and find high performing keywords
Marketing

Understanding Search Intent and High Performing Keywords

Oli Lynch | June 29 | 10 min read

Understanding when to use SEO vs PPC is a key part of search engine marketing
Marketing

SEO vs PPC: What’s the Difference?

Oli Lynch | June 28 | 9 min read

Financial services marketing is at a high risk of click fraud and ad fraud
Marketing

Financial Services Marketing Pays A High Price For Click Fraud

Oli Lynch | June 16 | 6 min read

the end of cookies on Google means big changes to marketing
Marketing

Google, Cookies & Your Ads: The Next Big Change In Marketing

Oli Lynch | June 3 | 8 min read

Everything you need to know about Google Maps sponsored ads
Marketing

All About Google Maps Sponsored Ads

Oli Lynch | June 1 | 7 min read

PPC tips for ecommerce and online business
Marketing

9 Top PPC Tips and Strategies for 2022

Oli Lynch | May 17 | 14 min read

All about SaaS and app software marketing
Marketing

Max Your Software Marketing: Selling Apps & SaaS

Oli Lynch | May 10 | 11 min read

Controversial ads can work, but they can also backfire
Marketing

Do Controversial Ads Work? And How Can You Make Them? (with Examples)

Oli Lynch | March 23 | 11 min read

Most Popular

Controversial ads can work, but they can also backfire
Marketing

Do Controversial Ads Work? And How Can You Make Them? (with Examples)

Oli Lynch | March 23 | 11 min read

Cost per action
Marketing

How to Calculate CPA

Ilan Missulawin | June 4 | 4 min read

How much are you paying for each visitor to your website (CPV)
Marketing

What Is Cost Per Visit (CPV) and How To Calculate It?

Oli Lynch | October 27 | 5 min read

Controversial ads can work, but they can also backfire
Marketing

Do Controversial Ads Work? And How Can You Make Them? (with...

11 min read

Cost per action
Marketing

How to Calculate CPA

4 min read

How much are you paying for each visitor to your website (CPV)
Marketing

What Is Cost Per Visit (CPV) and How To Calculate It?

5 min read